LAS VEGAS – May 8, 2007 – here!, America’s premium gay television network, is pleased to announce the creation of a national cause-marketing initiative called ‘Change Starts here!" The new initiative will support national and local charitable organizations. Charter Members of "Change Starts here!" are Cable Positive, Aid for AIDS in Nevada (AFAN), the National Gay & Lesbian Task Force, the National Gay & Lesbian Chamber of Commerce, the National Lesbian & Gay Journalists Association, Frameline and Outfest. here! will launch the "Change Starts here!" initiative on July 9th.

"Creating this new initiative is an important part of the company’s mandate to support the communities and organizations that are vital components of our audience," said Paul Colichman, Founder and CEO, here! Networks. "By participating in this initiative, cable customers who subscribe to here! Networks will have an opportunity to have their dollars work for important philanthropic organizations and add our unique television destination to their programming lineup."

For each new subscriber to the channel, here! Networks will donate $10 to a participating "Change Starts here!" organization as designated by that new customer. Cable customers need only provide their cable bill showing here! Networks added to their cable lineup and select one of the non-profit partners to participate in the "Change Starts here!" initiative.

For more information on or to participate in "Change Starts here!," please contact chrisv@heretv.com. To sample here!'s award-winning programming, please visit here! Video, the broadband portal of here! Networks, at www.heretv.com/videoplayer. For more information on how to get here!, please call 1-888-HERE-NOW.

here! continues to offer its subscribers a wide variety of provocative programming. Recent and upcoming here! original films, series and specials include: "The DL Chronicles," an award-winning series focusing on the diverse stories of men of color who by consequence and by choice, live sexually duplicitous and secret lifestyles; "The Lair," a provocative and sexy vampire horror series; "Dante's Cove," ranked "Best Soap of the Year" by The Advocate; the critically acclaimed "Shock To The System: A Donald Strachey Mystery," the second installment in the series of original films starring Chad Allen as a gay private investigator; the provocative six-part docu-series "Lesbian Sex and Sexuality," an unblinking look inside the world of lesbian culture from award-winning producer Katherine Linton; and the original film "Shelter," an indie romantic drama about love, family and staying true to yourself.

About here!

here!, America's premium gay television network, was established in 2002 and is currently available nationwide via all major cable systems and Internet TV providers as either a 24/7 premium subscription channel, a video on demand (VOD) service, and/or a subscription video on demand (SVOD) service. here! offers a wide variety of groundbreaking and acclaimed original movies and series plus the world's largest collection of gay and lesbian films appealing to the broad-based, diverse LGBT audience. here! programming is also offered via here! Video, the broadband portal of here! Networks, which can be found at www.heretv.com/videoplayer. here! Interactive Media, the online division of here! Networks, offers an extensive network of diverse websites including GayWired.com, 247Gay.com, and LesbiaNation.com. For more information on how to subscribe to here!, please call our toll free number at 1-888-HERE-NOW.

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For all press inquiries, please contact:
Josh Rosenzweig
Vice President, Corporate Communications and Marketing
here! Networks
212.920.2857
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